Tom Strachan

Tom Strachan is a seasoned Sales Executive with over two decades of experience crafting and implementing forward-thinking go-to-market strategies for both SaaS startups and established enterprise organizations.

He is recognized as a Strategic Leader with a keen focus on driving lead conversion, customer acquisition, and revenue growth to propel B2B sales, enhance company profitability, and foster global business expansion.

Tom's expertise spans a wide range of sales domains including Go-to-Market Strategy, Value Proposition development, Solutions Selling, Sales Operations optimization, Pipeline Analysis, Account Management, Client Relations, Sales Enablement, and Strategic Partnership Development.

In addition to his sales acumen, Tom is proficient in various leadership facets such as Strategic Planning & Execution, Project Management, Prioritization, Process Improvement, Cross-functional Collaboration, Staff Hiring & Management, Training & Development, Coaching & Mentorship, and Change Management.

He has a strong educational background, having pursued an MBA with concentrations in Finance and Marketing from Boston College Carroll School of Management, complemented by a BA in History from the same institution.

Tom's professional journey includes holding pivotal roles such as SVP of Sales & Marketing at Lytics, Senior Sales Executive at Incorta, Acting Head of WW Field Operations at Cedexis (Acquired by Citrix), Vice President Sales at Pointillist, Vice President at GoodData, Director of Field Sales at Webtrends, Founder of YogaDuzit.com, Manager at Akamai Technologies, and Head of Growth at SMAH.