Sue Primmer

Sue Primmer is a seasoned professional specializing in strategic communications, change, and growth leadership in both private and public sectors.

With a strong background in corporate communications, she excels in areas such as brand development, digital and social media strategies, marketing, crisis management, media relations, and leadership training.

Her career highlights include significant contributions to the London Olympics legacy proposition, establishing the Media Centre at the University of Birmingham, and collaborating with reputable organizations like Sky and the BBC.

Sue is a staunch advocate for good governance, ethics, diversity, and inclusion in driving business growth. She also values higher and further education for the betterment of local communities and national economies.

Education-wise, Sue completed an MA in English Literature at the University of Cambridge, a Master of Literature focused on Female Power in Shakespeare's Plays at Durham University, and attended Durham High School.

She has held key positions such as Chief Marketing Officer at Sionic, Director of Marketing & Corporate Communications at Catalyst financial services specialists, and Director of Communications at University of Birmingham, among others.

Moreover, Sue has served on various boards and advisory positions, including the Board of Trustees at The Chartered Banker Institute and as Chair of Finance, Policy & Resources at New City College Hackney.