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Olga Generozova
Strategic Design / UX / Research
Olya Generozova is a strategic design leader with over 15 years of experience in system design, service design, UX, and design research. She has consulted for global companies, public sector organizations, agencies, and startups.1 Her work focuses on applying design thinking to areas such as environmental sustainability, social innovation, and education.3 Additionally, she has developed a new approach to analyzing long-term transformation opportunities, particularly those enabled by disruptive technologies.2