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Mamadou Sow
Chief marketing officer - Chief digital officer - Chief innovation officer - Chief customer officer - Global leader - Digital transformation - Customer experience -
Mamadou Sow is a senior executive with extensive experience in marketing, digital transformation, customer experience, and innovation. He has held several leadership positions in the financial services industry, including roles at Principal Financial Group, Chubb, USAA, Transamerica, and AIG.1
At Principal Financial Group, Sow served as the head of Direct to Consumer, where he was involved in launching Principal SimpleInvest, a hybrid robo-advice program designed to target the IRA market.34 In this role, he emphasized the importance of combining digital solutions with human advice to provide comprehensive financial services to customers.
Currently, Sow holds the position of Chief Marketing & Customer Experience Officer at Chubb's Personal Risk Services business.2 This role aligns with his expertise in customer-centric approaches and digital transformation in the insurance and financial services sector.
Sow's career trajectory demonstrates his focus on leveraging technology and customer-centric strategies to enhance financial services offerings. His experience spans various aspects of the industry, including marketing, digital initiatives, and product development, particularly in the areas of investment and insurance.
