Chris Trader

Chris Trader is the Senior Manager of Data Strategy at Wpromote, a digital marketing agency based in Los Angeles, California. He has over eight years of experience in marketing and analytics, specializing in helping agencies optimize their data strategies for better performance and insights.

In his role at Wpromote, Chris is responsible for leading data strategy initiatives that support performance marketers and their clients. This involves orchestrating multi-channel data projects, predictive analytics, and developing comprehensive data models that serve as a single source of truth for marketing performance. He collaborates closely with technical teams to maximize the utility of Wpromote’s data services through their marketing intelligence platform, Polaris.13

Before joining Wpromote, Chris held various positions that enriched his expertise in data-driven marketing strategies. His educational background includes studies at Stanford University, which complements his professional experience in analytics and marketing.23