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Jonathan Forma
Data Analytics - Insights - Marketing Strategy - Digital Acquisition
Jonathan Forma is a highly educated professional with a diverse academic background including a Master's degree in Sociology from Michigan State University, a Bachelor of Science in Sociology, Psychology, and Philosophy from Central Michigan University, and studies in Chinese at multiple universities.
Jonathan Forma has held various roles in prestigious organizations, including HSBC where he served as Sr. Marketing Science and Data Manager for the Asia Pacific region, and as Head of Digital Data and Acquisition Squad Lead. Prior to HSBC, he worked at GTB (Formerly Blue Hive) as the Senior Analytics and Insight Director for Lincoln and in other digital analytics roles. He also has experience as a Solution Consultant at Breakingpoint Consulting and as a Content/Research Analyst at C3 Energy Network.
Jonathan Forma's professional experience is complemented by his time as an Instructor and Research Assistant at Michigan State University. His expertise spans marketing science, data management, digital analytics, and research.
