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    Yi Ning Lim

    Digital and marketing leader

    Yi Ning Lim is a digital and marketing leader with extensive experience in e-commerce and consumer brands.2 Here are some key details about her:

    Professional Background

    Yi Ning Lim has over 12 years of experience launching and scaling businesses for e-commerce brands.2 Her career has spanned across various sectors including B2B, B2C, startups, and enterprise companies.3

    Notable Roles::

    • Currently a marketing leader at Entrepreneur First3
    • Previously worked at Amazon, RedMart, and Forrester3
    • Worked on retail media as early as 2014 when rolling it out at Redmart1

    Expertise

    Yi Ning Lim has particular expertise in:

    • Digital marketing
    • E-commerce
    • Retail media
    • Omnichannel marketing strategies1

    Current Position

    While her LinkedIn profile lists her as "Consultant / Self-Employed"4, more recent information suggests she holds a leadership position at Entrepreneur First as their Global Head of Marketing.3

    Yi Ning Lim is known for her successful track record in launching and scaling businesses in the digital and e-commerce space over the past decade.5 Her experience across various sectors and company sizes has given her a broad perspective on digital marketing and business growth strategies.

    Highlights

    Feb 1 · Seeking Alpha
    Keppel Corporation (KPELF) Q4 2023 Earnings Call Transcript - Seeking Alpha
    Keppel Corporation (KPELF) Q4 2023 Earnings Call Transcript - Seeking Alpha
    Dec 13 · Nature.com
    Uncertainties in deforestation emission baseline methodologies and implications for carbon markets - Nature.com
    Uncertainties in deforestation emission baseline methodologies and implications for carbon markets -
    Jul 26 · futr.today
    Yi Ning Lim - FUTR

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    Yi Ning Lim
    Yi Ning Lim, photo 1
    Yi Ning Lim, photo 2
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    Experience

    Head of Growth at Nuguru
    Head of Growth at Everiday Foods (Nov 2022 - Jan 2024), Head of Global Marketing at Entrepreneur First (Feb 2021 - May 2022), Growth Lead at Entrepreneur First (May 2020 - Feb 2021), Head of Marketing - Amazon Singapore at Amazon (Jan 2019 - May 2020), Head of Marketing - Prime & Prime Now at Amazon (Sep 2016 - Dec 2018), 2017 Growth Series Participant at Reforge (2017), Acquisition Marketing Lead at RedMart (Feb 2014 - Jul 2016), Marketing Manager at RedMart (Aug 2013 - Feb 2014), Senior Marketing Specialist - Asia Pacific at Forrester Research (May 2012 - Aug 2013), Marketing & PR Specialist, APAC at GMO Internet, Inc. (Oct 2011 - May 2012), Analyst (Human Capital Innovations) at Public Service Division (Jun 2010 - Sep 2011)

    Education

    Bachelor of Business Administration at USC Marshall School of Business (2008), Bachelor of Business Administration (Honours) at National University of Singapore (2006 - 2010)

    Location

    Singapore