Will Seccombe

Will Seccombe is a prominent figure in the tourism industry with extensive experience in destination marketing and leadership roles. He is currently the Founding Contributor at TourismIQ, where he shares insights on tourism marketing strategies and industry trends.5

Career Highlights

VISIT FLORIDA Leadership:: Seccombe served as the President and Chief Executive Officer of VISIT FLORIDA, the state's official tourism marketing organization.12 He joined VISIT FLORIDA in March 2008 as Chief Marketing Officer and later assumed the role of President and CEO in 2012.12

Colorado Tourism Experience:: Prior to his work in Florida, Seccombe had 19 years of experience in the Colorado tourism industry.1 His career included positions such as:

• Regional sales manager with Vail Associates, Inc.
• Director of marketing for Loveland Ski Areas
• Vice president of marketing for the Denver Metro Convention & Visitors Bureau
• Vice president and chief operating officer with PRACO, LTD1

Entrepreneurship:: In 2004, Seccombe founded Revolution Communications, LLC, a travel marketing firm based in Denver, Colorado.1

Current Role

Seccombe is now the President of Connect Travel, a strategic marketing business that connects destination marketers with products, services, people, and ideas to enhance their marketing efforts.4

Achievements and Recognition

• Named one of the "Top Twenty Five Most Extraordinary Minds in Sales & Marketing" by the Hospitality Sales & Marketing Association International12
• Included in Social Media Marketing Magazine's list of the Top CMOs on Twitter12
• Led award-winning programs at VISIT FLORIDA, including the "Your Florida Side Is Calling" advertising campaign and the creation of the "Florida Live" social media platform2

Education

Seccombe received a Bachelor of Science degree in Business Administration and Marketing from the Southern Methodist University Edwin L. Cox School of Business in 1989.1

Will Seccombe's LinkedIn username is indeed "seccombe", as mentioned in the query.3