Wade Allen

Wade Allen is a highly experienced executive in the restaurant, hospitality, and retail industries, with a strong background in digital innovation spanning over 22 years.

Throughout his career, Wade held various leadership positions at Brinker International, including SVP Chief Digital Officer, SVP Head of Innovation and Transformation, SVP Chief Information Officer, and VP Digital Innovation.

He is known for his expertise in creating cutting-edge digital and mobile customer experiences through the strategic use of marketing, data, and emerging technologies, focusing on integrated solutions.

Wade's key specializations include restaurant and retail innovation, information technology, data security, customer loyalty programs, digital transformation, mobility, digital strategy, and advanced analytics.

He pursued his education with an MS in Integrated Marketing Communications from Northwestern University and a BA in Marketing from Brigham Young University.

Wade has also been associated with notable organizations like Costa Vida, Fresh Mexican Grill, Ovation, CouponFactory, Rockfish Interactive, RAPP, and dunnhumby, where he held various executive and advisory roles.