Tomás Ostiglia

Tomás Ostiglia is a prominent figure in the advertising industry, currently serving as the Executive Creative Director at LOLA MullenLowe in Madrid, Spain. With over 20 years of experience, he has established a reputation for creating impactful and award-winning campaigns that effectively build and rejuvenate brands.

Career Highlights

• Cannes Lions Recognition: Ostiglia was recognized as the 3rd Best Creative Director in the World in 2018 and later named the Best Creative Director in Spain in 2024 by The One Show. Notably, he won the Grand Prix at Cannes Lions in 2024 for an out-of-home campaign, marking a historic achievement as the first Grand Prix win by a Spanish agency in that category.12

• Previous Roles: He began his career as a copywriter at Ogilvy Buenos Aires, later moving to Spain where he worked with various agencies including FCB and Arnold. He returned to Argentina to serve as Chief Creative Officer at TBWA before rejoining Spain's advertising scene with LOLA MullenLowe in 2014.1

• Notable Campaigns: Ostiglia has been instrumental in developing campaigns for major brands such as Magnum, Dove, and Burger King, focusing on themes of diversity and social issues. His work on Magnum's "Be True To Your Pleasure" and Persil's "Wash Away the Taboo" exemplifies his commitment to bold storytelling.21

Personal Background

Originally from Buenos Aires, Ostiglia attributes his creative inspiration to his upbringing in a vibrant city and his early experiences with music, particularly playing guitar. He cites influential figures like The Beatles and Bob Dylan as key inspirations in his creative journey.2

Current Influence

As a member of various prestigious juries, including Cannes Lions and Eurobest, Ostiglia continues to shape the future of advertising through innovative ideas and collaboration within the creative community. His leadership at LOLA MullenLowe has helped position the agency among the top European firms recognized for their creativity.12