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Seco Cuenca
Executive Creative Director
Seco Cuenca is a highly acclaimed and multi-awarded creative professional in the advertising industry, with a remarkable track record of prestigious recognitions and awards.
Throughout his career, Seco has demonstrated exceptional creativity and talent, leading to numerous accolades and achievements in renowned festivals and award ceremonies.
In 2019, Seco received a Merit at the One Show for the 'Pure Touch Filters - Love Juice' campaign.
His success continued in 2018 with a Shortlist at Cannes Lions for 'Pure Touch Filters - Love Juice', as well as Shortlists at the El Sol Festival and the Wave Festival for 'Sprint - Florida Strong'.
The year 2017 brought him two Oro awards at both the Addy Awards and the ANA Awards for the 'Sprint - Greatest Hits' project, showcasing his consistent excellence.
In 2016, Seco was awarded a Plata at the Effie Awards for his work on 'Opal - Suegra', further solidifying his reputation in the industry.
Seco's talent was also recognized in 2015 at the El Ojo de Iberoamérica with a Bronce for 'LCC - Lunares'.
His earlier achievements include 2 x Shortlists at the 2013 El Sol Festival for 'FAD - Vómito', demonstrating a long-standing commitment to impactful creativity.
Noteworthy wins in 2012 include Oros at the El Sol Festival and the European Excellence Awards for the 'Bristol Myers - 700 Vidas' campaign, highlighting his ability to deliver award-winning campaigns consistently.
In 2011, Seco earned a Plata at the El Sol Festival for 'Fox Crime - Buzos', as well as a Bronce at the PIAF Awards for the same project, showing versatility and creativity across different platforms.
His career's early successes include an Oro at the 2009 El Sol Festival and 2 x Oros at the Premios Genio for 'Sony Pictures - Periódico Rosa', setting the stage for his future accomplishments.
Seco's talent shone brightly in 2008 with multiple accolades, including Oros and Platas at the El Sol Festival for 'Fox TV - La Casa Fox', along with a Shortlist at the prestigious Cannes Lions.
His creativity was further recognized in 2007 with 3 x Shortlists at the El Sol Festival for the 'Fox TV - Avión Lost' project, underscoring his consistent delivery of high-quality work.
Apart from his impressive accolades, Seco Cuenca holds a degree in Advertisement from the University of Mississippi, showcasing his commitment to academic and professional growth.
Professionally, Seco currently serves as the Executive Creative Director at IMAXE, playing a pivotal role in shaping creative strategies and campaigns for the organization.
His previous roles include Executive Creative Director at ACC Comunicación, Independent Creative Director at Autónomo, Executive Creative Director at SrBurns, Creative Director at Alma, and Creative Director at Young & Rubicam Perú, indicating his extensive experience and expertise in creative leadership.
Seco's career journey also includes roles such as Senior Creative Copywriter at Bungalow25 and Junior Creative Copywriter at OgilvyOne Madrid, showcasing his diverse skill set and adaptability in different creative capacities.
His early professional experiences as a Junior Accounts Executive at OgilvyOne Madrid laid a strong foundation for his subsequent success in creative roles, highlighting his well-rounded understanding of the advertising industry and client relations.