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Taylor Branson
Manager, Global Social Media at Fresh
Professional Background
Taylor Branson is a dedicated and skilled social media professional with a strong foundation in journalism and communications. With an impressive track record in the global social media landscape, Taylor has honed their skills at Fresh, a reputable beauty and skincare brand, where they have held several significant roles. Currently serving as the Manager of Global Social Media, Taylor's responsibilities include strategizing, executing, and managing social media campaigns that effectively engage audiences across multiple platforms. Their journey at Fresh began as a Social Media Coordinator, and through their dedication and expertise, they advanced to the position of Associate Manager, and eventually to Manager.
In addition to their work at Fresh, Taylor has cultivated a wealth of experience through various internships. They began their professional career as a Public Relations Intern at La Prairie Switzerland, where they gained valuable insights into the luxury beauty market. Following this, Taylor interned with Hearst Magazines, specifically at HarpersBazaar.com and Town & Country Magazine, where they deepened their understanding of journalism and digital media. Taylor's diverse experience at these prestigious magazines nurtured their passion for storytelling and brand communication.
Furthermore, Taylor took on a unique role as the Director of Communication and Chapter Founder for Fordham at The Rival, LLC, which allowed them to combine their love for journalism with leadership and entrepreneurial abilities. This experience not only represented a significant milestone in building a professional community but also showcased their capability to manage initiatives that resonate with peers and audiences.
Education and Achievements
Taylor Branson earned a Bachelor’s Degree in Journalism from Fordham University, a renowned institution known for its rigorous academic programs and emphasis on professional preparation in the field of communication and media. This educational background equipped Taylor with essential skills in writing, critical thinking, and media ethics, all of which have been instrumental throughout their career journey.
At Fordham University, Taylor’s passion for journalism and social media was ignited, leading to their early engagement with digital communications and an emphasis on effective storytelling through various media channels. This academic grounding has contributed significantly to their success in developing engaging content for a global audience.
Notable Achievements
Taylor Branson's career is marked by notable achievements that reflect their proactive approach and commitment to excellence in social media management and communication. As a Manager of Global Social Media at Fresh, Taylor has successfully driven campaigns that resulted in increased brand awareness and customer engagement. Their innovative strategies have played a crucial role in amplifying the global presence of Fresh in the competitive beauty industry.
In their previous position as Associate Manager, Taylor contributed to the growth and enhancement of Fresh’s online presence, leveraging analytical tools to derive insights and optimize content. Their foundational role as a Social Media Coordinator established critical operational procedures that continue to benefit the brand’s social media initiatives today.
Moreover, Taylor's internships at reputable companies underscore their versatile skill set and adaptability within the fast-paced media environment. During their time at HarpersBazaar.com and Town & Country Magazine, Taylor not only provided support in content creation but also actively participated in brainstorming sessions that generated fresh ideas for captivating articles and features. These experiences significantly refined their writing abilities and understanding of audience engagement strategies.
In sum, Taylor Branson's educational background in journalism, combined with their extensive experience in social media management and communication roles, position them as a leader in the industry. They are constantly looking to innovate and create meaningful connections through digital storytelling, reflecting their dedication to the ever-evolving field of social media and communications.