Suzanne (Sue) Davis

Suzanne (Sue) Davis is currently the Director of Customer Experience Strategy & Insights at Dentsply Sirona, a position she has held since August 2023. She is based in Poughkeepsie, New York. With over 20 years of experience in market research and marketing performance, her expertise spans various sectors, including B2B, consumer packaged goods (CPG), and consumer healthcare.

Professional Background

• Dentsply Sirona:
  • Director, CX Strategy & Insights (August 2023 - Present)
  • Director, Global Research and Insights (September 2020 - August 2023)

In her roles at Dentsply Sirona, Davis has focused on optimizing strategic marketing and sales initiatives through custom-designed analytics research projects. She has been instrumental in creating unified research approaches that enhance forecasting accuracy and improve client satisfaction through educational workshops.

• Nielsen:
  • Director, Client Service, BASES (2007 - 2010)
  • Manager/Director, Client Service, BASES Australia (2004 - 2007)

At Nielsen, she led cross-functional teams to exceed client expectations and significantly contributed to revenue generation by delivering actionable insights.

Mission and Impact

Davis's mission is to enable companies to make informed business decisions based on data-driven insights. She emphasizes the importance of removing silos within organizations to leverage complementary data effectively.

Her extensive experience in market research positions her as a key player in enhancing customer experience strategies within Dentsply Sirona and the broader dental industry.