Scott Chappell

Scott Chappell is a seasoned professional with a diverse background in both non-profit and for-profit sectors, with a strong focus on technology, design marketing, and creating Go-To-Market (GTM) strategies for new products and startups.

As the founder of consultancy Back Next, Scott has worked with esteemed organizations such as Pearson Education, Graphic Artists Guild, Rosemont College, and Savannah College of Art and Design in areas ranging from education content repositioning to growth marketing and curriculum development.

Scott's expertise spans marketing analytics, email, and social media management, audience development, business development, events production, public speaking, GTM strategy formulation, online publishing, content and curriculum development, and course delivery and facilitation.

His educational background includes studies in Art at New York University and a Bachelor of Science in Political Science and Government, Philosophy, Political Science, Government at the University of Maryland.

Scott Chappell has held key roles in various organizations, including Founder and fractional Chief Marketing Officer at Peakeasy Projects, Brand Strategist Lead at Pandemic Professors, Head of Marketing at Metis, Content and Learning Strategist at Pearson, Co-Founder and Editor at Stated Magazine, Chief Marketing Officer at Sessions College for Professional Design, and Lead Facilitator and Trainer at World Game Institute.