Sandy Hernandez

Sandy Hernandez is a prominent Retail Innovation Strategist and the Founder of The Retail Muse Project, a platform dedicated to exploring innovative retail strategies and enhancing customer experiences. With over 17 years of experience, she has collaborated with major brands like Adidas, Coca-Cola, and H&M, focusing on areas such as innovation, customer experience, and store design.1

Educational Background

Hernandez holds a Bachelor of Science in Economics and a Master of Business Administration from The Wharton School, which underpins her strategic approach to retail challenges.

Career Highlights

• Strategic Roles: She has held various senior positions at Accenture, including Strategy Senior Consultant and Manager.
• YouTube Channel: Through The Retail Muse Project, she shares insights and "retail magic" with audiences, aiming to inspire brand loyalty and innovative business practices.2
• Consulting Experience: Hernandez has worked with diverse clients across multiple sectors, helping them develop profitable business models and engaging customer experiences.1

Vision and Passion

Sandy is particularly passionate about revitalizing the high street and assisting retailers in launching impactful stores. She invites connections for discussions on trends, business challenges, or collaborations for her YouTube channel.