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Roger Evoy
VP Brand and Product Marketing
Roger Evoy is a senior marketing executive currently serving as the Director of Mobile Products at Samsung Electronics, based in the New York City Metropolitan Area. He has a robust background in brand and product marketing, having held various leadership roles in notable companies.
Professional Background
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Current Role: Director of Mobile Products at Samsung Electronics, where he focuses on mobile services and product marketing strategies.
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Previous Experience:
- Venmo: Served as Head of Product Marketing, leading go-to-market strategies for various financial products.
- Therabody: Worked as VP of Brand and Product Marketing, overseeing marketing for tech wellness devices.
- GoPro: Held the position of Director of Marketing, managing brand and product marketing for their hardware and software offerings.
- NVIDIA: Managed campaigns and product releases for gaming hardware, significantly increasing market share.
Education
Roger holds a Bachelor of Science in Business Administration with a focus on Marketing from Villanova University.
Skills and Expertise
His expertise encompasses brand strategy, campaign architecture, integrated marketing, and product strategy, making him a versatile leader in the marketing domain. Roger is recognized for transforming brand awareness and driving sales through innovative marketing strategies across various industries.12
