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Richard Jones
Chief Revenue Officer @ Wunderkind | Performance Marketing
Richard Jones is the Chief Revenue Officer (CRO) at Wunderkind, a leading performance marketing platform that specializes in hyper-personalized messaging for brands. In his role, he oversees all global commercial functions, including sales, marketing, customer success, and revenue operations. His focus is on leveraging first-party data to enhance brand-audience connections and drive significant revenue growth for clients.
Professional Background
- Experience: Richard brings over 20 years of expertise in B2B technology and marketing. Before joining Wunderkind, he served as the Chief Marketing Officer at Cheetah Digital and was the CEO of Wayin, where he transitioned the company to focus on zero-party data strategies. He co-founded EngageSciences, which was sold for $33 million to Cheetah Digital.123
- Achievements: At Cheetah Digital, he led initiatives that doubled pipeline generation and significantly improved sales team performance while reducing marketing costs.13
Education
Richard holds a degree in History from the University of York in the UK.23
Interests
Outside of his professional life, Richard is interested in the impacts of emerging technologies such as crypto, blockchain, and generative AI on society and enjoys activities like soccer and snowboarding.13
Current Role at Wunderkind
Since July 2022, Richard has been instrumental in driving Wunderkind's growth strategy, focusing on delivering personalized marketing experiences across various channels. His vision includes harnessing AI to redefine marketing strategies and improve customer engagement through tailored experiences.245
Richard's leadership at Wunderkind positions him as a key figure in the evolving landscape of digital marketing, particularly as brands seek to adapt to modern consumer behaviors.