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Pierre Pilon

Chief Marketing Officer

Pierre Pilon is currently the Chief Marketing Officer at Dux Reserve, a European crypto neobank, a position he has held since June 2023. In this role, he is responsible for the marketing, communication, and brand strategy of the company.1

With over 30 years of experience in brand strategy and marketing, Pilon has worked with numerous international brands. Before joining Dux Reserve, he founded and operated his own consulting firm, Pilon les Patates, which focuses on helping businesses differentiate themselves in a competitive market. His extensive background includes roles as a brand consultant for notable organizations such as Standard & Poor's and Just For Laughs, as well as leadership positions in various marketing agencies.1

Pilon's educational background includes studies in communications from Algonquin College, business and technology entrepreneurship from Stanford University, and a recent certificate in addiction studies from Université de Sherbrooke. He is fluent in English and French, with basic proficiency in Russian.1

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Experience

Chief Marketing Officer at Dux Reserve (June 2023 - Present)

Stratège at Pilon les Patates (April 2021 - Present, Montreal), Brand Consultant at Standard & Poor's Vista Research Division (2006 - Present, Montreal), Founder at SmartBriefs™ (June 2016 - October 2022, Montreal), CEO and Founder at Jumpsmart Inc. (November 2014 - October 2022, Montreal), Founder and Associate at BIENVENUE (January 2014 - January 2015, Montreal/Lille), Chief Creative Officer at DesArts Communication (2009 - January 2015, Montreal), Brand Consultant at Just For Laughs (2008 - 2012), Creative Director at Terrain Marketing (September 2007 - June 2008), International Creative Director at JWT (May 1994 - September 2006), Creative Director at Marketel McCann (1989 - 1993)

Education

['High School Diploma at Labrador City Collegiate (1974 - 1978)', 'Certificat en toxicomanie, Médecine et science de la santé at Université de Sherbrooke (2021 - 2023)', 'Business, Management, Marketing, and Related Support Services, Technology entrepreneurship at Stanford University (2014)', 'BAC, Communications at Algonquin College of Applied Arts and Technology (1979 - 1981, Top of class)', 'Bachelor study, Architecture at Carleton University (1978)'], ['High School Diploma at Labrador City Collegiate (1974 - 1978)', 'Certificat en toxicomanie, Médecine et science de la santé at Université de Sherbrooke (2021 - 2023)', 'Business, Management, Marketing, and Related Support Services, Technology entrepreneurship at Stanford University (2014)', 'BAC, Communications at Algonquin College of Applied Arts and Technology (1979 - 1981, Top of class)', 'Bachelor study, Architecture at Carleton University (1978)'], ['High School Diploma at Labrador City Collegiate (1974 - 1978)', 'Certificat en toxicomanie, Médecine et science de la santé at Université de Sherbrooke (2021 - 2023)', 'Business, Management, Marketing, and Related Support Services, Technology entrepreneurship at Stanford University (2014)', 'BAC, Communications at Algonquin College of Applied Arts and Technology (1979 - 1981, Top of class)', 'Bachelor study, Architecture at Carleton University (1978)'], ['High School Diploma at Labrador City Collegiate (1974 - 1978)', 'Certificat en toxicomanie, Médecine et science de la santé at Université de Sherbrooke (2021 - 2023)', 'Business, Management, Marketing, and Related Support Services, Technology entrepreneurship at Stanford University (2014)', 'BAC, Communications at Algonquin College of Applied Arts and Technology (1979 - 1981, Top of class)', 'Bachelor study, Architecture at Carleton University (1978)'], ['High School Diploma at Labrador City Collegiate (1974 - 1978)', 'Certificat en toxicomanie, Médecine et science de la santé at Université de Sherbrooke (2021 - 2023)', 'Business, Management, Marketing, and Related Support Services, Technology entrepreneurship at Stanford University (2014)', 'BAC, Communications at Algonquin College of Applied Arts and Technology (1979 - 1981, Top of class)', 'Bachelor study, Architecture at Carleton University (1978)']