Phil Wheaton

Phil Wheaton is a seasoned marketing and analytics executive with over 25 years of experience in the field.12 He currently serves as the Senior Vice President of Consumer Insights and Demand Generation at ClubCorp, a position that leverages his extensive background in consumer insights, demand generation, marketing analytics, and customer data governance.24

Professional Background

Wheaton's career spans both consulting and client-side roles, giving him a well-rounded perspective in his current position.1 His expertise lies in:

• Consumer insights
• Demand generation strategies
• Marketing analytics
• Customer data governance

Education

Phil Wheaton holds an MBA from The University of Texas at Austin - Red McCombs School of Business.15 This educational background complements his practical experience in the business world.

Current Role at ClubCorp

At ClubCorp, Wheaton plays a crucial role in shaping the company's growth strategy. He is involved in:

• Analyzing market trends and consumer behavior
• Developing demand generation initiatives
• Overseeing marketing analytics to drive data-informed decisions
• Contributing to the company's vision of building a lifestyle company beyond just golf3

Location and Contact

Phil Wheaton is based in the Austin, Texas Metropolitan Area.4 His LinkedIn profile can be found under the username "philwheaton".1

Through his role at ClubCorp, Wheaton contributes to the company's efforts to expand its offerings and adapt to changing consumer preferences in the lifestyle and hospitality sector.