Nick Osborn is a creative and analytical marketing professional with a passion for helping companies grow their customer base through digital and traditional channels. With expertise in diverse business models such as subscription, premium content, and marketplaces, he specializes in direct-to-consumer and performance marketing. Nick has had a successful track record in driving successful marketing strategies and campaigns for major organizations such as True Facet, Panna Cooking, DailyBurn, and Financial Times.

Nick’s core expertise includes digital and traditional acquisition, CRM, retention, and engagement, marketing automation, creative copywriting, short-form video production, data analysis, financial forecasting, and reporting. In terms of technology, Nick has extensive experience using analytics and optimization tools such as Google Analytics, Mixpanel, Flurry, AppSee, and more. He is well-versed with CRM systems like Hubspot, Bluecore, and MailChimp as well as CMS Systems such as Wordpress, Hubspot, Magento, Shopify, and more. Nick has also worked with marketing platforms like Facebook Business Manager, LinkedIn Campaign Manager, and Google Merchant Center.

Nick holds a Master of Science in Integrated Marketing from New York University and a Bachelor's degree in Public Relations and Marketing from Quinnipiac University. He has held several leadership positions such as Head of Growth at Catalina Snacks Inc., Head of Acquisition, CRM & Data at Panna Cooking, and Senior Marketing Manager, Digital Acquisition at DailyBurn. Nick has also contributed to charitable organizations like Save the Children and Special Olympics Connecticut.

Overall, Nick’s stellar background and marketing expertise make him an excellent candidate for any company looking to scale their customer base through digital and traditional channels.