Madeline Kuttner

Growth @ Glossier

Madeline Kuttner is an experienced digital marketing professional currently serving as the Director of Performance Marketing at Glossier, Inc.1 2 With a strong background in growth marketing and digital acquisition strategies, Madeline has built a career working with various technology brands and companies in the beauty and wellness industries.

Career Highlights

Current Role: Madeline is currently the Director of Performance Marketing at Glossier, Inc., a beauty and skincare company based in New York.1 2

Previous Positions: Before joining Glossier, Madeline held several notable positions:

VP of Growth Marketing at Talkiatry (July 2022 - Present)1
Director of Growth Marketing at Noom Inc. (February 2021 - July 2022)1
Senior Manager, Growth Marketing at Noom Inc. (August 2019 - February 2021)1
Digital Marketing Director at Metric Theory (October 2018 - April 2019)1

Key Achievements

At Noom Inc., Madeline demonstrated significant success in her roles:

Led customer acquisition and winback strategy, managing a $225M annual budget
Drove 139% revenue growth and 190% winback growth in two years
Scaled monthly budgets and revenue across various channels (Paid Social, Search, YouTube, Podcast, and OTT)
Improved aggregate eLTV/CAC performance by over 20%1

Skills and Expertise

Madeline's expertise includes:

Digital marketing strategy
Growth marketing
Performance marketing
Budget management
Team leadership
Data-driven decision making
Multi-channel marketing (social media, search, video, podcasts)1

Education

Madeline holds a Bachelor of Arts (B.A.) in Communication from the University of California, Santa Barbara. She also participated in an Italian Language & Culture program at the UC Florence Study Abroad Center.1

Madeline Kuttner's LinkedIn username is madelinekuttner, as confirmed by the query and search results.1 3