Nate Pinkston

Nate Pinkston is the Head of Growth for Microsoft Retail Media, where he leads sales, account management, and customer success efforts.13 Here's a profile of Nate Pinkston based on the available information:

Professional Background

Nate Pinkston is a digital marketing and engagement team leader with a focus on the AdTech, MarTech, and Retail industries.35 He has experience in:

• Leading teams and projects to design and launch new products
• Reaching new customer segments and markets
• Working closely with C-Suite executives on growth initiatives

His diverse background includes:

• Digital strategy and marketing
• Management consulting
• Sales and business development
• Political work

Role at Microsoft

As the Head of Growth for Microsoft Retail Media, Nate Pinkston's responsibilities include:

• End-to-end ownership of sales, customer success, and account management6
• Providing recommendations and insights to clients and advertisers on retail media programs2
• Helping brands accelerate their retail media growth through AI-enabled solutions1

Expertise and Approach

Nate Pinkston is known for:

• Using analytics to solve problems and develop innovative solutions5
• Advocating for an omnichannel approach to retail media marketing1
• Emphasizing the importance of cross-channel metrics and incrementality in measuring campaign success1
• Encouraging brands to treat retailers as media partners and actively shape expectations2

Recent Activities

• Presenting on topics such as "Getting Your Money's Worth in Retail Media"2
• Collaborating with partners like Vibenomics to conduct beta tests demonstrating the power of bridging retail media and in-store shopper marketing1
• Showcasing Microsoft Retail Media's broad solutions in partnership with retailers like BJ's Wholesale4

Nate Pinkston's LinkedIn username is natepinkston, as confirmed by the information provided.3