Natasha Davies

Marketing Director at PwC UK. Leading Marketing Excellence. Brand is my passion. B2B Marketer.

Natasha Davies is the Marketing Capability Director at PwC UK, a position she has held since July 2022. With over twenty years of experience in marketing, she has worked across various sectors, from startups to established global brands. Her expertise lies in B2B marketing, brand strategy, and leading high-performing marketing teams to deliver innovative and award-winning campaigns.1 2

Professional Background

Current Role: Marketing Capability Director at PwC UK
- Tenure: Since July 2022
- Responsibilities: Leading marketing excellence initiatives, overseeing brand strategy, and managing both large and small budgets for diverse projects.
Experience: Natasha has built a strong reputation in the marketing industry, recognized for her depth of knowledge and creativity. She has been awarded multiple accolades for her work in social media, content marketing, and integrated advertising campaigns by the Institute of Practitioners in Advertising (IPA) and other organizations.1 2

Skills and Achievements

Strategic Planning: Natasha emphasizes a holistic approach to marketing that integrates strategic planning beyond just communications.
Awards: She has received UK, European, and global awards for her contributions to content marketing and thought leadership.
Leadership: Known for her ability to ask insightful questions and tackle challenges head-on, she has successfully managed both in-house teams and external agencies to drive marketing success.1 2

Natasha's career reflects a commitment to authenticity in brand messaging and a passion for delivering measurable commercial gains through innovative marketing strategies.