Nadia Petschek Rawls

Nadia Petschek Rawls is the Senior Director of Digital Media and Audience Development at NOVA | PBS. In her role, she focuses on digital strategy and audience engagement, leveraging her extensive experience in developing editorial products and launching new brands.12

Background and Experience

• Professional Focus: Nadia specializes in digital strategy and audience development, which involves creating engaging content and building brand presence in the digital space.
• Previous Roles: Before joining NOVA, she has held various positions that contributed to her expertise in media and audience engagement.2

Education

Nadia is an alumna of Northwestern University, where she likely developed foundational skills that support her current role in digital media.

Overall, Nadia Petschek Rawls combines her educational background with professional experience to enhance NOVA's outreach and engagement with its audience.