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Mondy Herndon
Chief Executive Officer at JOLYN
Mondy Herndon is the Chief Executive Officer of JOLYN, a swimwear brand focused on empowering women in sports and adventure. Under Herndon's leadership since May 2019, JOLYN has aimed to provide a variety of swimsuit styles and sizes to help women feel confident while participating in aquatic activities.12
Career Background
Herndon has a rich background in digital marketing and e-commerce, having held various senior positions at notable companies:
- AOL: Started as a Manager in the Shopping Channel.
- Ticketmaster Online - CitySearch (IAC): Served as Director, managing an online music and entertainment store.
- Brown Shoe: Worked as VP of Marketing for Shoes.com, focusing on strategic planning.
- Getty Images: Held the position of VP of Global Marketing for Jupiter Images, where she significantly increased market share.
- Shop.com: Served as SVP of Marketing and Business Development.
- Pacific Sunwear: Acted as VP of E-commerce and Digital Marketing.
- TOMS: Worked as VP of E-commerce, Digital Marketing, and CRM.
- The Honest Company: Served as Vice President of Direct to Consumer and Digital Marketing.124
Education
Herndon earned a Bachelor of Arts degree in Economics from the University of Virginia, where she also competed as a Division I swimmer.34
Personal Insights
Herndon has expressed a strong commitment to promoting women's participation in sports and has been involved in initiatives like the JOLYN Swim Collegiate Series, which aims to support youth swimmers not typically recruited by colleges.4 Her personal experience as a competitive swimmer adds depth to her leadership role at JOLYN, making her an influential figure in the aquatic sports community.