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Loren Ridinger
SEVP of Market America & SHOP.COM, Founder of Motives Cosmetics
Loren Ridinger is a prominent entrepreneur and the Founder & Designer of Loren Jewels at Market America, Inc. She serves as the Senior Executive Vice President of Market America and SHOP.COM, where she has played a crucial role in shaping the company's marketing and sales strategies since its inception in 1992. Ridinger is also known for creating the award-winning cosmetics line, Motives® by Loren Ridinger, and the luxury skincare brand Cellular Laboratories®.
Professional Background
- Co-founder & Senior Executive Vice President: Ridinger has been instrumental in developing organic marketing campaigns and overseeing branding for Market America and SHOP.COM.
- Founder of Loren Jewels: Launched in 2010, her jewelry line has gained popularity among celebrities, including Alicia Keys and Kim Kardashian West, making it a sought-after collection in Hollywood.
- Motives Cosmetics: Under her leadership, Motives has grown into a multi-million dollar business recognized for its innovative beauty products.
Impact and Recognition
Ridinger is celebrated not only for her business acumen but also for her contributions to the beauty and entrepreneurial sectors. She has been featured in major publications like Forbes and Vogue, highlighting her influence in these industries. Additionally, she actively engages with aspiring entrepreneurs through her platform, LorensWorld.com, where she shares insights and inspiration.
Overall, Loren Ridinger is a multifaceted leader whose work continues to impact various sectors, particularly beauty and e-commerce.