Miami Ad School

Sweathead Supersizer Megaclass

Boise State University

North Idaho College

Senior Strategist  -  Neurodivergent  -  Employee-owner @ Drake Cooper

Serves as the singular, assigned strategist on client brands—Responsible for thoroughly understanding each brand, delivering day-to-day strategy needs across the account. Actively involved in nearly all initiatives and notable meetings the client runs through the agency. Keeps all aligned to a strategic direction and guides efforts down the best roads to do the best work across all agency teams.

Drake Cooper

Senior Strategist

As an Account Planner at Drake Cooper, Molly helps clients identify what their brand ‘says’… She works to establish goals, objectives, target audience, message and tone for campaigns and marketing initiatives. She's an asset to account teams as a dedicated developer; accelerating and leading new marketing initiatives while remaining involved throughout campaign development. Her collaboration with creative, media, digital, and insights & analytics teams helps create and foster effective creative work across the agency.

Account Planner

Leading several client projects within the agency, setting milestones and execution timelines. Actively responding to various client needs while helping to accomplish long term project and client goals. Constantly communicating through high level client interaction, where discerning clients’ needs and translating needs to agency’s internal teams for execution and/or implementation are of utmost importance. Continue to work directly with many marketing categories including but not limited to packaging, signage, advertising, analytics, and digital marketing to help raise brand awareness/reach and increase sales. Aiming to grow Drake Cooper’s revenue through efficient, project management.

Account Manager

Develop and manage Proof Eyewear digital marketing campaigns.
Devise strategies to drive online traffic to the company website ending in sales conversion.
Track conversion rates and make improvements to the Proof website as needed.
Research, implement and utilize a range of digital techniques including paid search, PPC and SEO.
Manage online product campaigns to raise brand and collection awareness and increase conversions.
Manage and implement any redesign of the company website.
Improve the flow, usability, design, content and conversion of the Proof website.
Responsible for planning and budgeting control of online marketing.
Evaluate customer research, market conditions and competitor reach.
Review new technologies to keep Proof Eyewear at the forefront of developments in digital marketing.

Proof Eyewear

Digital Marketing Director

Organized bi-monthly in-services, lead and managed a team of 20-30 lifeguards in the safety and surveillance of patrons, assisted in the managing/assignment of shifts

Head Guard

Planned, organized, and executed the daily activities for a nine week long summer camp program. Scheduled counselors and maintained safety training for employees. Directed all advertising and marketing plans to ensure high enrollment rates.

Molly Horn