Michael Butler

Michael Butler is an experienced professional in the food and beverage industry with over 25 years of experience.1 He specializes in operational optimization, new openings, and turnaround financial management for food and beverage operations.1

Career and Expertise

Michael Butler is known for his work in:

• Strategic Asset Management: He provides professional food and beverage strategic asset management services for clients across the UK.2
• Sustainable Practices: Butler is committed to a sustainable economic and environmental impact approach to food and beverage. He advocates for the triple bottom line, focusing on the planet, people, and profit.1
• Consultancy: He established Captivate Culinary Connections in June 2022, which has quickly become a prominent food and beverage consultancy.3

Professional Associations and Education

• Fellow of IMEA: Michael is a fellow of the IMEA (Institute of Management and Engineering Associates).1
• Guest Lecturer: He guest lectures at the Basque Culinary Centre in San Sebastián.1

Current Role

While the query mentions Michael Butler's role as "Food and Beverage Concept / Design for Life Style Brands" at Auro Hotels, this specific information is not directly confirmed in the provided search results. However, given his extensive experience in the industry, it's likely that his role involves:

• Developing innovative food and beverage concepts for lifestyle brands
• Designing restaurant and bar experiences within hotels4
• Optimizing operations and financial management in the hospitality sector

Michael Butler is recognized for his expertise in crafting unique dining experiences, particularly in hotel settings. He emphasizes the importance of thoughtful planning, creativity, and a deep understanding of the target market when creating restaurant or bar concepts for hotels.4