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Melissa Huerta
Director of Growth @ Bathing Culture - Senior Growth Marketer & E-commerce Professional - Specializing in Consumer Goods (CPG)
Melissa Huerta is the Director of Growth at Bathing Culture, a company based in San Francisco, California, that focuses on the cultural significance of bathing and offers consumer goods related to personal care. She specializes in growth marketing and e-commerce, particularly in the consumer packaged goods (CPG) sector.1
Huerta has a background that includes roles at various companies such as Sightglass and BAGGU, showcasing her extensive experience in marketing and e-commerce strategies. Her educational qualifications include a bachelor's degree in Sociology/Global Development, which complements her professional expertise.2
In her current position, she is responsible for driving growth initiatives and enhancing the company's market presence. Bathing Culture operates as a public benefit corporation, emphasizing its commitment to social and environmental responsibility while celebrating the traditions of bathing across cultures.1
