Mary Alice McMorrow
Mary Alice McMorrow
Mary Alice McMorrow is a marketing leader with extensive experience in global CPG businesses and early-stage startups. With her MBA and a background in economics, Mary Alice is a strategic and collaborative marketer who has managed and marketed P&L brand portfolios of goods, services, and storytelling for multiple generations. Her expertise includes B2C and B2B2C marketing and partnerships in several categories, such as emerging voice and education.
Mary Alice is passionate about brands, consumer insights, innovation, and empowering kids to gain skills through youth activities. Her commitment to excellence has led to her involvement in various organizations, including being an Executive in Residence at the Massachusetts Digital Games Institute and an advisor at Earplay, Inc. She has also held leadership positions in many well-known brands, such as Good Start Genetics, Paint Nite, Dorel Juvenile, Stride Rite Children's Group, Hasbro, Mattel, General Mills, and Procter & Gamble.
Mary Alice has studied Digital Marketing Mini-MBA at Rutgers Executive Education, an MBA in General Management at the University of Virginia - Darden Graduate School of Business Administration, and a bachelor's degree in Economics from Washington and Lee University. With her vast experience and knowledge, Mary Alice is a top marketing professional who can create lasting marketing programs that elevate customer experience online, offline, retail, and events.