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Manuel Garcia-Garcia, PhD
Global Lead of Neuroscience at Ipsos | Consumer Neuroscience Author and Professor | Insights Expert | ESG/DEI Expert
Manuel Garcia-Garcia is the Global Lead of Neuroscience at Ipsos, a position he holds in their Paris office. He has a robust academic background, including a Ph.D. in Neuroscience from the University of Barcelona, where he specialized in Psychiatry and Clinical Psychobiology.26
In his role at Ipsos, he combines his extensive knowledge in cognitive science with practical experience in consumer research, focusing on insights related to neuroscience and behavioral science.13 He is also recognized for his contributions to the field, having authored numerous publications and participated in various conferences related to neuroscience and consumer behavior.24
Garcia-Garcia's work emphasizes the intersection of neuroscience and marketing, making him a key figure in understanding consumer behavior through a scientific lens. His expertise extends to areas such as ESG (Environmental, Social, and Governance) and DEI (Diversity, Equity, and Inclusion).5