lydia jean

Lydia Jean is the Chief Executive Officer of Lydia Jean & Co and also serves as the CEO of It Girl Agency, a boutique influencer management agency based in Denver, Colorado. With nearly a decade of experience in the influencer industry, she began her career as an influencer herself before transitioning to management and consulting roles.

Professional Background

• It Girl Agency: Founded in 2018, the agency focuses on supporting creators in the motherhood niche and has grown to manage a diverse range of influencers, from micro to mega levels.
• Lydia Jean Fit: As a fitness and lifestyle content creator, she has amassed a following of over 500,000 and collaborates with several well-known brands including 1st Phorm and Princess Polly.
• Other Ventures: In addition to her role at It Girl Agency, Lydia also leads The Aries Agency and Pitch Bitch Co., further expanding her influence in the marketing and PR sectors.

Skills and Expertise

Lydia's expertise includes:

• Influencer marketing strategy
• Campaign management
• Brand partnerships
• Content creation

Her extensive experience has positioned her as a notable figure in the influencer marketing landscape, particularly within niches that resonate with motherhood and lifestyle content.1