Liza A.

Liza A. brings over 15 years of extensive marketing experience to the table and has played pivotal roles in developing and expanding various companies, products, and brands.

As the Head of Marketing at Rallyware, Liza excels in overseeing product marketing by implementing strategic messaging, positioning, and go-to-market strategies. She also leads the brand marketing efforts to ensure a distinctive company image.

Fostering a strong passion for value delivery and team building, Liza is committed to leveraging Rallyware's solutions to empower sales teams through comprehensive training and coaching programs.

Liza attained her MBA in Finance and International Business from the University of South Florida Muma College of Business and holds a Bachelor's degree in Accounting and Audit from the Customs Academy of Ukraine - Faculty of Economics.

Throughout her career, Liza has held key positions such as Advisor at FuseBase (formerly Nimbus), Head of Product Marketing at Rallyware, CEO & CMO at CheckiO, Fiscal and Budget Analyst at the University of South Florida, and Marketing Manager at ALEF Corporation.