Laurence P. Birch

Laurence P. Birch, also known as Larry Birch, is an experienced executive in the life sciences and technology industries who currently serves as the CEO and Member of the Board of Directors at Anju Software. Here's a comprehensive overview of his career and background:

Professional Experience

Laurence Birch joined Anju Software as CEO in April 2022.1 He brings over 30 years of experience in SaaS and Life Science Technologies, including pharmaceuticals, biotech, medical devices, clinical research, and clinical data management.2

Previous Leadership Roles::

• CEO of Datatrak (eClinical Enterprise Solutions) for nine years1
• President and CEO of NeoPharm, Inc. (Oncology Biotech) from 2007 to 20093
• Interim President/CEO and Senior VP/CFO at Aksys, Ltd. (Home Hemodialysis) from 2005 to 20063
• Senior VP Business Development / CFO at Technology Solutions, Inc. from 1999 to 20023
• Vice President/General Manager at Electronic Data Systems from 1995 to 19993
• Director of Finance at Baxter from 1990 to 19953

Education and Certifications

• MBA and MM degree from Northwestern University's Kellogg Graduate School of Management2
• Bachelor of Science degree in Finance from the University of Illinois2
• Certified Public Accountant (CPA) in the State of Illinois3

Additional Roles and Involvement

• Faculty member teaching Strategy at Lake Forest Graduate School of Management since August 20183
• Board Member at School Health Corporation since September 20203
• Member of the Science Commercialization Advisor committee at the Polsky Center for Entrepreneurship and Innovation at the University of Chicago2
• Mentor at Matter Chicago, a Life Science Incubator2
• Industry Mentor for the National Science Foundation2

Leadership Philosophy

Laurence Birch is known for being a proven change agent who is passionate about creating great companies.3 At Anju, he aims to empower customers to help patients by applying software in eClinical, Medical Affairs, Data, and other technology-based services.1 He believes in the potential of the health tech revolution and seeks to drive and adopt changes in digitization, artificial intelligence, and machine learning to transform the life science industry.1

Birch's extensive experience in both clinical research and data management, combined with his leadership roles in various healthcare and technology companies, positions him well to lead Anju Software in its mission to provide adaptive life science solutions for clinical research, medical affairs, and data science.45