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Lauren Bozarth
Marketing | Strategy | Operations | Creative Execution | Creator Marketing (ex YouTube / BLOCK / VICE / Anomaly / Campfire)
Lauren Bozarth is currently the Head of Creator Marketing at Patreon, where she focuses on strategies that enhance the platform's engagement with creators. She is recognized as an award-winning strategic marketer with a strong background in the creator economy, having previously held significant roles at major companies like YouTube and Vice.
Background and Experience
- Education: Lauren graduated from Rutgers University.
- Career Path:
- YouTube: Served as the Global Head of Creator Brand and Go-To-Market (GTM) strategies.
- Vice: Worked in marketing and creative execution.
- Other Roles: Held positions at agencies like Anomaly and Campfire, showcasing her diverse experience in marketing strategy and operations.
Skills and Expertise
Lauren is known for her expertise in:
- Data-driven insights
- Creative marketing strategies
- Go-to-market initiatives tailored for the creator economy
Her work at Patreon involves leveraging her extensive background to support creators in maximizing their potential on the platform, ensuring they have the tools and resources necessary for success.123