Jenna Adams (Dykie)

Jenna Adams (Dykie) is a prominent advertising executive and co-founder of Good Apple West, a division of Good Apple. With over 18 years of experience in digital marketing, she has developed expertise in various areas including account management, digital media buying, programmatic media buying, SEM/SEO, and social media marketing. Her leadership is noted for driving revenue growth and enhancing production efficiency.

Throughout her career, Jenna has worked with several notable companies, particularly in the pharmaceutical sector, collaborating with firms such as Shire, Otsuka, and AstraZeneca. Additionally, she has experience with retail brands like Limited Brands and Birchbox, as well as Treasury Wine Estates. Prior to her role at Good Apple, she held senior positions at Edelman Digital and Razorfish, where she further honed her skills in account management and digital strategy.14

Jenna holds a degree from La Salle University and has also attended the Fashion Institute of Technology and Drexel University.1 Her professional journey reflects a strong commitment to innovation in digital marketing and a focus on effective team management and project execution.23