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Kevin Fraser
Head of Media, U.S.
Kevin Fraser is a seasoned marketing professional with a deep expertise in developing and executing successful integrated marketing, media, and advertising strategies for top-tier U.S. and Global brands across various industries.
His client portfolio includes Tech, Consumer Packaged Goods, Automotive, Financial Services / Banking, Health Care, Quick-Service Restaurant, Non-Profit, Travel/Leisure, and Fashion sectors.
With a diverse background encompassing different target audiences, ethnic groups, and media platforms, Kevin has a proven track record of creating award-winning campaigns for Fortune 500 companies.
He pursued his education at the Gies College of Business at the University of Illinois Urbana-Champaign, where he honed his skills and knowledge in the field.
Kevin Fraser has held key positions in prestigious organizations, including Head of Precision, U.S. at gyro, SVP Communications Planning Director at Travel Sabbatical, SVP Global Client Director - Microsoft at Carat, Global Communications Planning Director at Omnicom Media Group, and various other leadership roles at renowned agencies like Universal McCann, Publicis OneTeam, MediaCom, KF Group Marketing Enhancements, FSG Ad Partners, and JWT.
His rich professional journey showcases his strategic prowess and ability to drive impactful marketing initiatives that resonate with diverse audiences and deliver exceptional results.