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    Keith Posehn

    Head of Growth Marketing at Nextdoor

    Keith Posehn is an experienced marketing leader with a diverse background in the tech industry. He currently serves as the Head of Growth Marketing at Nextdoor, a position that leverages his extensive experience in marketing and growth strategies.2

    Career Highlights

    Keith has over 20 years of experience in marketing, spanning various stages of company growth from founding to mature organizations.2 His career has been marked by significant roles in prominent tech companies:

    • Caviar: In 2014, Keith joined Caviar, Inc., working closely with founders Jason Wang, Shawn Tsao, Andy Zhang, and Richard Din.4
    • Uber: He has experience leading referral programs for tech giants, including Uber.1
    • RevelOne: In January 2023, Keith joined RevelOne as Vice President of Marketing Consulting in their Growth Services Practice.5

    Expertise and Focus Areas

    Keith is particularly known for his expertise in:

    • Referral Marketing: He has over 17 years of experience in this field, offering insights on overcoming challenges and implementing successful referral programs.1
    • Affiliate Marketing: Along with referrals, Keith has expertise in affiliate marketing and partnerships.6
    • Growth Strategies: His current role at Nextdoor focuses on growth marketing, indicating his proficiency in scaling businesses and user acquisition.2

    Entrepreneurship

    In addition to his corporate roles, Keith has entrepreneurial experience:

    • Zorz: He founded Zorz in 2008, a company based in the Portland, Oregon metro area that specializes in affiliate marketing, partnerships, and referral programs.6

    Personal Philosophy

    Keith appears to have a thoughtful approach to personal and professional growth. In a recent LinkedIn post, he shared a quote from his wife: "Being a great person isn't an end state - it's a journey," which suggests he values continuous self-improvement and personal development.3

    Keith Posehn's LinkedIn username is indeed keithposehn, where professionals can connect with him for further insights on marketing strategies and industry trends.12

    Highlights

    May 29 · ClickZ
    Uber, Airbnb and how their affiliate marketing strategies differ - ClickZ
    Oct 1 · PR Web
    Caviar Launches Online Food Order and Delivery Service for Top-Rated Restaurants in Philadelphia - PR Web

    Related Questions

    What are some of Keith Posehn's most successful referral marketing strategies?
    How did Keith Posehn transition from Caviar to Uber?
    What challenges did Keith Posehn face while leading referral programs at tech startups?
    Can you share some examples of creative incentives Keith Posehn has used?
    What advice does Keith Posehn give for overcoming resistance in referral marketing?
    Keith Posehn
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    Keith Posehn, photo 2
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    Location

    San Bruno, California