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Keith Chiu
Head of Digital | Performance & Omnichannel Marketing | Digital & UX
Keith Chiu is a highly accomplished professional with a strong background in digital marketing, user experience, and data analytics.
He holds a Bachelor of Engineering in Internet Engineering from The Chinese University of Hong Kong, a Postgraduate Diploma in Integrated Marketing Communications from The University of Hong Kong, and has studied Business Analytics at the University of Cambridge's Judge Business School Executive Education.
Keith's extensive career includes senior management roles at prestigious organizations like Lee Kum Kee International Holdings Ltd and Shangri-La Group, where he led global digital marketing, user experience, and performance marketing initiatives.
He has also served as a Data & Insights Manager at Mirum Agency, focusing on leveraging data for strategic decision-making.
Keith's expertise extends to UX design, conversion optimization, search engine marketing, and digital branding, having held key positions at Kantar, Priceline, SmarTone, and Greenpeace.
His diverse experience has equipped him with a deep understanding of digital strategies, customer engagement, and data-driven marketing approaches.
Keith Chiu is a results-driven professional known for his innovative solutions, strategic mindset, and ability to drive impactful digital transformations across organizations.
