Nicole Cifani

Nicole Cifani is a skilled professional specializing in marketing strategy and leadership, with a strong focus on marketing-led growth for consumer-centric companies.

With a diverse educational background including an M.A. in Visual and Media Arts, a B.A. in Information Communication Processes, and additional studies in growth strategies and immersive technologies, Nicole brings a rich academic foundation to her work.

Nicole has held key positions in various organizations, including roles such as Former Senior Director of Growth & Marketing at Thistle, Former Vice President of Marketing at MATRIX Industries, and Former Head of Marketing at Blin.gy, showcasing her extensive experience across different industries and sectors.

Her specialties encompass a wide range of areas such as marketing strategy, budgeting, performance marketing, retention strategies, and business reporting, demonstrating her comprehensive skill set and expertise in driving business growth and success.

Nicole thrives on values like teamwork, trust, curiosity, accountability, and a focus on delivering tangible results, embodying a holistic approach to professional engagements.

Throughout her career, Nicole has honed her expertise in P&L management, subscription models, agency and vendor partnerships, as well as referrals & affiliates, showcasing her versatility and adaptability in the dynamic field of marketing.

With a rich background encompassing roles in growth marketing, affiliate, and referral programs, coupled with experiences in coaching and consultancy, Nicole brings a well-rounded perspective to her professional endeavors.

Her educational journey, combined with her practical experience across diverse roles and industries, positions Nicole as a seasoned marketing professional capable of driving strategic initiatives and fostering sustainable business growth.

Nicole's background in content marketing, interactive technologies, and partner relations further augments her skills, making her a valuable asset for organizations seeking expertise in modern marketing practices and industry best practices.