Katrien Bouwman

Katrien Bouwman is currently the Head of Marketing Europe at Apple, a position she has held since October 2019.1 She is a results-driven global marketing leader with extensive experience in innovative brand marketing and management.1

Career History

Bouwman has an impressive career trajectory in marketing and brand management:

1. Apple: Head of Marketing Europe (October 2019 - Present)1
2. Nike: Senior Brand Director, Nike Direct (October 2018 - October 2019)1
3. Converse: VP Global Brand Management (August 2016 - October 2018)1
4. Nike: Various roles including Sr. Marketing Director Northern Europe, Sr. Brand Planning Director Western Europe, and Global Brand Planning Director (2005 - 2016)1

Education and Skills

• Bouwman holds an L.L.M. in Law from the University of Amsterdam (1996 - 2002)1
• She is proficient in French, English, and Dutch1

Professional Approach

At Nike, Bouwman was known for her commitment to exploring potential, obliterating boundaries, and pushing the edges of what can be achieved. She values employees who can grow, think, dream, and create, seeking out achievers, leaders, and visionaries.1

Current Role

As Head of Marketing Europe at Apple, Bouwman is responsible for maintaining Apple's position as a leading consumer tech brand in the region. She joined Apple in 2019, bringing her extensive experience from Nike and Converse to this role.2

Katrien Bouwman's LinkedIn profile can be found at https://uk.linkedin.com/in/katrien-bouwman-4965139.1