Katie Bernstein

Katie Bernstein is a seasoned professional in the retail industry, currently serving as the VP of Consumer & Competitive Intelligence at Macy's.45 With over 15 years of experience in both corporate retail and agency roles, she has established herself as a proven research professional.3

Career Background

Katie's expertise lies in creating emotional connections with consumers through various retail strategies.1 Her extensive experience in the retail and consumer packaged goods sectors spans more than two decades, making her a valuable asset to Macy's.1

Education and Skills

Katie Bernstein holds a Bachelor of Science degree in Business Administration2, which has likely contributed to her success in the retail industry. Her skills are particularly focused on consumer and competitive intelligence, allowing her to provide valuable insights to Macy's strategic decision-making processes.

Current Role at Macy's

In her position as VP of Consumer & Competitive Intelligence at Macy's, Katie is responsible for:

• Analyzing consumer behavior and preferences
• Monitoring competitive landscapes in the retail sector
• Providing strategic insights to guide Macy's business decisions
• Contributing to Macy's mission of helping customers express their unique style and celebrate special moments1

Katie recently announced her new position at Macy's, indicating that she is part of a growing team within the company.5 This suggests that Macy's is investing in strengthening its consumer intelligence capabilities to remain competitive in the evolving retail landscape.