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Katie Acosta
Executive Brand Strategy Director @ Chiat \\ Ex-BBH+WK
Katie Acosta is a seasoned brand strategist with a diverse background working with various brands in categories like CPG, entertainment, auto, and tech.
Her expertise includes brand strategy development in collaboration with creative teams, brand revitalization, positioning for emerging brands, market research, communications planning, workshop facilitation, new product introductions, and innovative approaches like leveraging entertainment intellectual property.
She is committed to effectively managing and mentoring strategists both individually and within a team setting.
Katie Acosta pursued a Master of Science degree in Advertising and a Bachelor of Science degree in Marketing and Management from the University of Virginia.
Her professional journey includes roles like Brand Strategy Director at BBH LA, Senior Brand Strategist at BBH London, and various positions at TBWA\Chiat\Day, Cramer-Krasselt, System1 Research (formerly BrainJuicer), and Arnold Worldwide.
