Katheryn Martin, CALA, CDP (Bilingual) .

Katheryn Martin is a highly experienced and accomplished individual in the Health, Wellness, Hospitality, Spa, and Healthcare industries. With over 25 years of experience, she has worked in various senior roles in sales, operations, marketing, and business development. Katheryn has repeatedly doubled her employers' revenues via strategic management and is committed to providing elite customer service.

She has managed facilities with annual revenues ranging from $5-40 Million and has experience managing over 20 facilities, including new facility openings and pre-sales. Katheryn is P&L accountable, an expert in strategic sales planning, CRM management/reporting, market analysis, productivity improvement strategy, and team leadership. Her qualifications also include critical thinking, customer service management, sales closing, and team leadership.

Katheryn is an encouraging leader who excels at connecting with people and forging alliances. Her core strengths include business development, marketing, relationship and alliance building, operations management, sales coaching, sales closing, team building, process improvement & turnaround, budget control, quality control, cost reductions, multi-site operations, and brand awareness.

Katheryn holds a Bachelor of Business Administration (BBA) degree from New York University. She is currently the Vice President of Talent Acquisitions at CMRG, having previously held the Vice President of Operations and Vice President of Sales & Marketing roles at Foxtrail Senior Living. She has also served as the Director of Operations/ Director of Sales, Marketing, and BD at Clay Health Club + Spa and as the Director of Operations, Sales & Marketing/GM at EXOS - MediFit. Additionally, Katheryn has served as the Director of Sales at LA Fitness, Sales Director/General Manager at Equinox, General Manager at Crunch Fitness, Account Executive/project manager at CF Rutherford, and Guest Services Manager at Betsey Ross Hotel in South Beach, Miami.