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    Justin Federico

    Director, Demand Activation at FreeWheel | Programmatic Sales

    Justin Federico is the Director of Demand Activation at FreeWheel, a company specializing in advertising technology. In his role, he focuses on leveraging data and strategies to enhance digital video advertising, particularly within programmatic and connected TV (CTV) environments.

    Background and Experience

    • Education: Justin graduated from Providence College.
    • Professional Journey: He has been involved in the digital advertising industry since 2011, accumulating extensive experience in various aspects of digital marketing and advertising technology.

    Current Role

    At FreeWheel, Federico's responsibilities include:

    • Overseeing demand activation strategies.
    • Navigating the intersections of programmatic advertising and CTV.
    • Utilizing large datasets to drive advertising investments and optimize campaign performance.123

    His LinkedIn profile indicates a strong commitment to advancing digital advertising practices and staying at the forefront of industry trends.1

    Highlights

    May 30 · epo.org
    [PDF] European Patent Bulletin 2018/22

    Related Questions

    What is Justin Federico's background before joining FreeWheel?
    What specific strategies does Justin Federico implement in his role at FreeWheel?
    How has Justin Federico's career evolved in the advertising industry?
    What are some notable achievements of Justin Federico in his career?
    What is the focus of Demand Activation at FreeWheel?
    Justin Federico
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    Location

    New York, New York, United States