Julian Hens

Julian Hens is an analytical business developer with a passion for design thinking, technology, digital business models, and agile methods. With a proven track record in bringing complex technology products to market, he excels at enabling teams to scale and delivering positive experiences for customers, partners, and team members. He is a strategic thinker and leader who combines a big-picture perspective with hands-on execution.

Julian's domain expertise spans TV & Video Streaming (OTT, IPTV, Pay TV Operators, OTT Telecoms), E-Mobility (EV Charging Infrastructure, Charging Backends, Charging Business Models), and Business Models (Software as a Service, Platform as a Service, Digital Advertising). He is adept at commercial leadership, business development, Go-To-Market strategy, sales, marketing, consultative selling, and value negotiation.

In the realm of innovation and facilitation, Julian excels in business model innovation, Business Model Canvas, B2B customer experience & service design, service blueprint, workshop facilitation, and design thinking. His educational background includes a Master of Arts in Business Innovation from the University of St.Gallen, along with programs in sales force leadership, negotiation dynamics, and European business.

Throughout his career, Julian has held various roles in organizations such as Business Strategy, Service Design, and Facilitation. He has also served as a Project Manager & Consultant in Business Development, Managing Director for B2B Solutions, Head of Sales, Senior Vice President for Asia Pacific, Director of Business Development for B2B TV Platform, and Online Advertising Director at different companies. Additionally, he has experience in competitive intelligence, business partner management, and global design thinking projects.