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Jules Briant
Director, Trade Marketing at Distill Ventures | Ex- Campari, Bacardi and Constellation Brands
Jules Briant is a seasoned professional in the consumer packaged goods (CPG) industry with a focus on marketing.1 He currently holds the position of Director of Trade Marketing at Distill Ventures, a company specializing in the drinks industry.12
Professional Experience
With 12 years of experience in the CPG sector, Jules has developed expertise in several key areas:
- Customer marketing
- Channel and shopper insights strategy
- Digital marketing
His tenure at Distill Ventures lasted nearly 5 years, during which he contributed to creating "a better world of drinks".23 In August 2024, Jules announced that he would be leaving Distill Ventures to pursue a new adventure, expressing pride in the work accomplished during his time with the company.2
Education
Jules Briant received his education from KEDGE Business School, which has likely contributed to his strong foundation in business and marketing.1
Professional Approach
Throughout his career, Jules has demonstrated:
- A passion for CPG marketing
- A commitment to innovation in the drinks industry
- An ability to create and nurture successful brand portfolios
He has been actively involved in showcasing the achievements of Distill Ventures' portfolio brands, highlighting their impact across various categories in the drinks industry.4
Jules Briant's LinkedIn profile, under the username "julesbriant," serves as a platform for him to share industry insights, career updates, and achievements in the world of beverage marketing and innovation.