John Lorge

John Lorge is an experienced marketing professional who served as the Chief Marketing Officer at ASSURANCE from February 2016 to May 2022.2 He was a founding employee of ASSURANCE in 2016 and played a crucial role in leading the company to a $3.5 billion acquisition by Prudential in 2019.12 During his tenure, Lorge grew the marketing organization to over 100 people, managing nine-figures of annual revenue and advertising spend.2

Prior to his role at ASSURANCE, Lorge held significant positions in the gaming industry. He worked at Electronic Arts (EA) as a Senior Manager Customer Acquisition, where his team drove billions of app installs and generated over $1 billion in revenue for popular franchises like Star Wars, Madden NFL, and FIFA.12 He also served as Customer Acquisition Manager at EA/PopCap Games, overseeing acquisition strategies for games like Bejeweled Blitz and Plants vs. Zombies.2

Lorge's educational background includes:

• MBA in Business Administration and Management from the University of Washington (2014-2016)
• BA in Business with a focus on Entrepreneurship and Economics from the University of Puget Sound (2004-2008)
• Attended Eastside Catholic School (2000-2004) and Sacred Heart School (1991-2000)2

Currently, John Lorge is the Founder & CEO of Global Outlier Gaming, a position he has held since August 2022.2 His extensive experience in marketing, customer acquisition, and leadership, particularly in the gaming and insurance industries, has shaped his career trajectory.12