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John Lorge
Chief Marketing Officer at ASSURANCE
John Lorge is a seasoned marketing professional with extensive experience in the gaming and insurance industries. He served as the Chief Marketing Officer at ASSURANCE, where he played a crucial role in leading the company to a $3.5B acquisition by Prudential.1 During his tenure at ASSURANCE, John managed a marketing organization of over 100 people, handling significant revenue and advertising spend.1
Career Highlights
Gaming Industry Experience::
- Founder and CEO of Global Outlier Gaming since 20221
- Senior Manager Customer Acquisition at Electronic Arts (EA), where his team achieved billions of app installs and generated more than $1B revenue1
- Customer Acquisition Manager at EA/PopCap Games, overseeing acquisition strategy for franchises like Bejeweled Blitz and Plants vs. Zombies1
Marketing Roles::
- Online Marketing Manager at Efinancial
- Online Marketing Specialist at CDK Global
- Search Engine Marketing Specialist at All Star Directories
- Co-founder of Auto-Space.com1
Education
John Lorge has a strong educational background in business:
- Bachelor of Arts (BA) in Business with a focus on Entrepreneurship and Economics from the University of Puget Sound (2004-2008)
- Master of Business Administration (M.B.A.) in Business Administration and Management from the University of Washington (2014-2016)1
John Lorge's career trajectory showcases his expertise in marketing, customer acquisition, and leadership, particularly in the gaming and insurance sectors. His role as Chief Marketing Officer at ASSURANCE was a significant part of his professional journey, contributing to the company's substantial acquisition by Prudential.