Johan Liljelund

Johan Liljelund is a key executive at DanAds, holding multiple senior leadership positions within the company. He currently serves as the Chief Information Officer (CIO) and Executive Vice President (EVP) at DanAds.1 2 Additionally, Liljelund holds the role of Chief Technology Officer (CTO) and Managing Director for DanAds' operations in the United States.2 4

With a strong background in the tech industry, Liljelund has been instrumental in shaping DanAds' technological direction and growth. He is particularly focused on the development and implementation of self-serve advertising solutions, which he believes are crucial for the future of the advertising industry.5

Professional Experience

Liljelund has been with DanAds since its founding in 2013. The company specializes in creating transparent and efficient advertising solutions, with a focus on automating the ad buying process.4 Under Liljelund's leadership, DanAds has developed partnerships with major media companies, such as National World in the UK, to implement self-serve advertising platforms.2

Expertise and Thought Leadership

As a thought leader in the adtech space, Liljelund frequently shares insights on industry trends and technological advancements. He is a strong advocate for:

Automation in advertising, emphasizing efficiency, transparency, and availability6
The importance of self-serve platforms in increasing engagement and revenue for both advertisers and publishers5
Addressing challenges in the tech industry, such as the scarcity of skilled developers7

Johan Liljelund's LinkedIn username is johanliljelund, where he maintains a professional profile and shares industry-related content.3 6