Jill Brown

Jill Kocher Brown is the Director of SEO at JumpFly, a digital marketing agency based in Elgin, Illinois. With over 18 years of experience in the SEO industry, she has worked with a diverse range of clients, from Fortune 100 companies to small businesses. Her role involves leading the SEO practice at JumpFly, where she consults with clients to enhance their digital experiences, aiming to increase organic search traffic and revenue.

Throughout her career, Jill has held significant positions in various organizations, including being the Director of Search Strategy at IBM iX and the Director of SEO at Resource/Ammirati. She has also served as an SEO manager at Groupon and a webmaster at Intel, providing her with a comprehensive perspective on both agency and client-side SEO challenges.

Jill is passionate about SEO and has contributed to the field as a columnist for Practical Ecommerce since 2009, a peer editor for SEO books, and a speaker at industry events like SMX West 2020. Her expertise lies particularly in ecommerce SEO, where she focuses on scalable performance improvement and data-driven decision-making. Her mantra, "No decisions without data," emphasizes the importance of using concrete data to guide SEO strategies.123